Hey K-Pop fans in the U.S., Europe, and South America! Get ready for the ultimate festival experience. The highly anticipated **'MyK FESTA 2025'** is set to take place in Seoul's Olympic Park from **June 19th to 22nd, 2025**. This is your golden opportunity to immerse yourself in everything Hallyu has to offer, from electrifying **K-Pop concerts and interactive content zones to insightful global conferences, delicious K-Food pop-ups, and industry exhibitions!**

📅 Event Overview
- Dates: Thursday, June 19th - Sunday, June 22nd, 2025
- Location: Seoul Olympic Park (KSPO Dome, Handball Gymnasium, Hanwool Plaza, etc.)
- Admission: Mostly free. K-Pop concert tickets require **advance reservation** via the official website.
🎤 K-Pop Concert Lineup: Your Favorite Stars Await!
Prepare for an unforgettable experience as global K-Pop sensations hit the stage:
- June 19th: **ENHYPEN**, **aespa**, Yang Ji, **ILLIT**, **WayV**, N.Flying, HATS ON HATS
- June 21st: **ITZY**, **CHUNG HA**, Lee Mujin, **NCT TEN**, Heize, Lyn, BE'O, TNX
We're expecting over **30,000 fans**, with more than **20,000 international visitors** making their way to Seoul for this spectacular event!

🌍 Hallyu Global Conference – June 20th: Insights from Industry Leaders
Discover the future of the Hallyu content industry with leading global experts:
- **Mike Van**, CEO of Billboard
- **Daniel Jin**, Head of Marketing, Visa Asia-Pacific
- **Lee Do-yoon**, Director of Netflix's *Severe Trauma Center*
- **Choi Jong-bum**, CEO of ICONIX; Strategy Director at Olive Young; **Lee Jong-beom**, Author of the webtoon *Dr. Frost*
Adding to the excitement, K-Pop legend **BoA** will be hosting the conference, promising engaging discussions and valuable insights!

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🎪 Exhibition & Experience Booths + Brand Zone: Dive into K-Culture
Get ready for hands-on fun and immersive experiences:
- Explore over **100 domestic companies** showcasing everything from **K-Drama, Webtoons, Animation, Beauty, Fashion, and Lifestyle.**
- Engage in fan meetings with K-Pop artists, capture memories at photo zones, and enjoy various interactive programs.
- Don't miss the colossal Hallyu actor photo zones – perfect for your **Instagram #proofshots!**
Popular brands like **Samjin Amook, Zanmang Loopy, CheongKwanJang, Olive Young, and LF Fashion** will also be participating, offering unique products and experiences.

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🍱 K-Food Pop-Up & Export Consultation: Taste Korea!
At Hanwool Plaza, you'll have the chance to savor authentic Korean flavors, from traditional dishes to popular street food!
- Featuring **160 Korean companies**
- Attracting over **170 international buyers**
- Attend lectures and consultation sessions with experts in the food, content, and intellectual property (IP) industries.
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🚌 Free Shuttle Bus & Transportation Info
- Shuttle Route: Olympic Park ↔ Dongdaemun Design Plaza (DDP), circulating 3 times daily.
- Closest Subway Station: Olympic Park Station (Seoul Subway Line 5 & 9).
- Visa Information: Please refer to the Korea Tourism Organization or the official MyK FESTA website for the latest visa regulations for your country.
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✈️ Travel Tips for International Fans: Your Guide to Seoul
- ✅ Passport Validity: Ensure your passport is valid for at least **six months beyond your intended departure date** from South Korea.
- ✅ Visa-Free Entry Status: Check if your country qualifies for visa-free entry on the Republic of Korea Ministry of Foreign Affairs Visa Portal.
- ✅ K-ETA Application: Most countries in the Americas and Europe require a **Korea Electronic Travel Authorization (K-ETA)**. This takes roughly 5-10 minutes to apply online via the K-ETA website.
- ✅ Visa-Exempt Countries: Many Latin American nations, including Brazil, Argentina, and Chile, typically qualify for visa-free entry.
Whether you prefer direct flights or connecting journeys, here are some top options:
- Korean Air
- Asiana Airlines
- For finding the best deals on budget flights, try SkyPicker.
Incheon International Airport (ICN) offers direct routes from major cities like Los Angeles, New York, Paris, Madrid, and São Paulo.
Accommodation near Olympic Park tends to book up fast, especially during major events. Reserve early!
- Lotte City Hotel Guro (Convenient to Olympic Park, includes breakfast)
- Ibis Styles Ambassador Seoul Insadong (Good access to Gangnam and traditional markets)
- For apartment-style stays, explore Airbnb in the Olympic Park/Jamsil area for June 18-22, 2025.
Seoul's public transportation is incredibly efficient and easy for foreigners to navigate:
- Check the Seoul Metro Official English Guide for routes and transfer information.
- The Korea Tourism Organization also provides helpful transportation guides.
- Olympic Park Station is conveniently connected via Seoul Subway Line 5 & 9.
- T-Money Transportation Card: A must-have! Purchase and recharge it at any convenience store for easy use on all public transport across Seoul.
- Airport Limousine Bus & AREX Express Train: Ideal for getting from Incheon Airport to central Seoul, especially if you have luggage. Tickets are easily purchased at self-service machines upon arrival. Find airport limousine bus routes and fares here.
Try learning a few basic Korean greetings like "Annyeonghaseyo" (안녕하세요)! It's a small gesture that goes a long way and is always appreciated by locals.
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🔗 How to Register for MyK FESTA 2025
- You can reserve your spot directly on the official MyK FESTA website.
- Applications are also available via Naver Booking.
Important Note: K-Pop concert tickets are allocated on a first-come, first-served basis and may sell out quickly, so we highly recommend applying as soon as possible!
Imagine seeing **aespa, ITZY, and CHUNG HA** live, gaining insights from **Billboard and Netflix executives**, savoring authentic **Korean cuisine**, and fully immersing yourself in the heart of **Hallyu culture** for four unforgettable days. This is the ultimate K-Culture experience you've been waiting for!